Manager, Marketing Analytics

Atlanta, GA

Post Date: 10/03/2017 Job ID: 280999-0_1 Category: Marketing Analytics Salary: $110,000 - 130,000
Smith Hanley Associates
Manager, Marketing Analytics
Atlanta metro
$110,000 - 130,000
For consideration, please send your resume to Nancy Darian at ndarian@smithhanley.com

Prominent analytical consulting firm is seeking a Manager, Marketing Analytics to lead analytical consulting engagements and manage a team of quantitative marketers. Use your background in statistical modeling and analysis to deliver impactful solutions to clients.

Responsibilities of the Manager, Marketing Analytics
-Lead client engagements by heading up a quantitative marketing team that will measure customer behavior and customer satisfaction using advanced modeling techniques such as structural equation and multilinear regression.
-Create business insights and develop analytically derived solutions for external clients.
-Perform predictive modeling and analysis as needed.
-Present strategies and solutions to clients that will improve key performance indicators.
-Leverage expertise in measuring survey results to understand customer behaviors and sentiments.
-Mentor team using your experience in loyalty marketing analytics.

Qualifications of the Manager, Marketing Analytics
-Minimum 5 years of business based experience using advanced statistical techniques in a marketing analytics environment to develop customer loyalty programs.
-Expertise working directly with clients to understand customer sentiments and develop solutions to improve customer loyalty.
-Business based experience using statistical packages (SAS, SPSS, R, Python, SQL, Tableau) in a marketing analytics setting.
-Experience using big data modeling techniques. Ability to build machine learning algorithms a plus.
-Proven experience developing the story behind the analysis and presenting solutions to clients.
-Master's degree in a quantitative field (statistics, predictive analytics, mathematics or other)

If this job isn't for you, see our other open positions at www.jobs.smithhanley.com.

Smith Hanley Associates takes pride in being the premier recruiting agency serving the marketing analytics industry. For more information, please visit our website at www.smithhanley.com.

Nancy Darian
Executive Recruiter

Nancy joined the Chicago office of Smith Hanley in 2005. Her expertise in the marketing analytics discipline has resulted in successful partnerships with both clients and candidates. She brings a customer-centric orientation, industry expertise, energy and integrity to her work.
Apply Online

Not ready to apply?

Send an email reminder to:

Share This Job:

Related Jobs: