Marketing Analysis Manager
Port Washington, NY 11050
Contact: Rachel Pereira
Marketing Analytics Manager
Location: Port Washington, NY
Salary to $120,000
Prominent marketing analytics consulting firm is seeking a Marketing Analytics Manager. You will be hands-on team lead, provide statistical models and analysis and produce deliverables for client engagements. Use your background in marketing analytics consulting to deliver marketing solutions in the areas of pricing, forecasting, market mix modeling, segmentation analysis and more. In this high visibility role, your work will directly impact the ROI of your clients. Travel up to 20% required.
Responsibilities of the Marketing Analytics Manager
--Lead client engagements from discovery phase through development and delivery of marketing solutions.
--Produce predictive models and market analyses designed to improve client marketing effectiveness.
--Provide team leadership to the marketing analytics team by framing marketing challenges into concrete analytical studies. Provide assistance as needed with data issues, modeling and analysis.
--Work with client teams to deliver solutions to clients including measurement of results.
Qualifications of the Marketing Analytics Manager
--Ability to travel up to 20%.
--Proficiency in programming in SAS and SQL. Candidates with R and Python proficiency will also be considered. .
--Minimum 4 years of marketing analytics experience leading advertising effectiveness projects.
--Business experience working with large datasets (including unstructured data) in a marketing analytics setting.
--Minimum 1-2 years of management experience leading a team of marketing analytics professionals. Ability to train and mentor team members.
--Ability to translate marketing initiatives into concise plans.
--Demonstrated ability to communicate well with internal teams and external clients.
--Master's degree in a quantitative field (statistics, predictive analytics, mathematics, economics or other).
If this job isn't for you, see our other open positions at www.jobs.smithhanley.com.
Smith Hanley Associates takes pride in being the premier recruiting agency serving the marketing analytics industry. For more information, please visit our website at www.smithhanley.com.